Financial Planners
Financial Planners: directory of firms
Financial planning starts with the life rather than the product. A planner works out what you want the money to do, when, and what would happen if it went wrong, then models it before recommending anything. The output is a plan with assumptions you can argue with, not a fund choice.
Browse financial planners by city, and see what to check before you hire.
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In UK terms the regulatory position is the same as for any adviser: giving a personal recommendation on investments or pensions is a regulated activity, the firm appears on the Financial Services Register with its permissions, and it must be paid for retail investment advice by an agreed adviser charge rather than by commission.
What differs is the ground the work covers. A plan is built around UK allowances and their rules: the ISA subscription limit, the pension annual allowance, the lump sum allowance that replaced the lifetime allowance, and the age at which pension savings can be touched. Those numbers change, and a plan that is not revisited becomes a document about a tax regime that no longer exists.
Planning work and one-off product advice
One-off advice answers a question you have already framed: where should this lump sum go, should I consolidate these pensions. Planning asks whether the question is the right one. It usually begins with objectives and a cash flow model, then tests the plan against shocks such as early retirement, long-term care, a death or a business failing.
That makes the engagement longer and the first invoice larger. It is worth it where the decisions are interlocking, for example a business sale, a divorce settlement, or retirement with several pensions and a rental property. For a single ISA transfer it is not.
How a planning engagement runs
- A discovery meeting about goals, time horizons, dependants and what you want to avoid, not just what you want to achieve.
- Data gathering: pension statements, state pension forecast, mortgage terms, protection policies, wills and any trusts.
- A cash flow model with stated assumptions for inflation, growth, charges and life expectancy.
- Stress testing against a market fall early in retirement, a long illness, or the loss of one income.
- A written plan and, where products are recommended, a separate suitability report for each recommendation.
- A review cycle with a date, an agenda and a charge you have agreed.
The UK allowances a plan is built around
The ISA subscription limit is 20,000 pounds in the 2026 to 2027 tax year, spread across cash, stocks and shares, innovative finance and Lifetime ISAs as you choose. You must generally be 18 to open one, and under 40 to open a Lifetime ISA.
Pension contributions attract tax relief up to 100 per cent of your earnings in a year, subject to an annual allowance of 60,000 pounds. The lifetime allowance was abolished on 6 April 2024 and replaced by lump sum allowances: usually up to 25 per cent of a pension can be taken tax free, capped at 268,275 pounds, with a separate lump sum and death benefit allowance of 1,073,100 pounds in defined circumstances.
These are limits, not targets. A plan's job is to decide which of them to use in which order, and to notice when an allowance is about to be lost because the tax year is ending.
Planning horizons and the 2028 pension age change
You can normally take a personal pension from age 55. The normal minimum pension age rises to 57 from 6 April 2028, to line up with the state pension age reaching 67. Members who had a protected right before 4 November 2021 to take benefits earlier keep it, and the firefighters, police and armed forces schemes are not affected.
That two-year shift matters to anyone planning to stop work in their mid-fifties. A plan that assumed access at 55 for someone reaching that age after the change has a funding gap in it, and bridging the gap with ISAs or cash usually has to start years earlier.
How planning fees are set
Planners charge in three broad ways: a fixed fee for the plan, an hourly rate, or a percentage of the assets they advise on. Each has a bias. Percentage charging earns more from recommending you invest and less from recommending you pay down a mortgage. Fixed fees are neutral on that point but can under-reward complex work.
Whatever the basis, the firm must disclose the charging structure in writing before advising, and for any charge payable over time it must give the amount in cash terms, the frequency and period, the service provided and your right to cancel without penalty.
What the Consumer Duty changed
The FCA's Consumer Duty sets high standards of consumer protection and requires firms to put customers' needs first. It applied to open products and services from 31 July 2023 and to closed products and services from 31 July 2024.
For a planning client, the practical effect is that a firm has to be able to show the service delivers good outcomes: that the plan is understood, that the price is reasonable for what is delivered, that communications are clear rather than merely compliant, and that customers in vulnerable circumstances get the support they need. It is reasonable to ask a firm how it evidences that for clients like you.
Where financial plans go wrong
- Assumptions that are never revisited, so the model quietly stops describing reality.
- Growth rates chosen to make the plan work rather than to reflect what the portfolio holds.
- Charges modelled at the product level and omitted at the platform and adviser levels.
- No allowance for a market fall in the first years of drawing an income, which does far more damage than the same fall later.
- Protection treated as an afterthought, so the plan survives a bad market but not a serious illness.
- Wills, beneficiary nominations and trusts left out of date, so money goes somewhere the plan never intended.
Financial Planners: frequently asked questions
How much can I put into an ISA this year?
In the 2026 to 2027 tax year the maximum you can save across ISAs is 20,000 pounds. You choose how to split it between cash, stocks and shares, innovative finance and a Lifetime ISA, subject to the separate Lifetime ISA rules.
What is the pension annual allowance?
Contributions get tax relief up to 100 per cent of your earnings in a year, within an annual allowance of 60,000 pounds. Contributions above the allowance can trigger a tax charge, and the allowance can be reduced for high earners.
Did the lifetime allowance really disappear?
Yes, it was abolished on 6 April 2024. In its place are lump sum allowances: you can usually take up to 25 per cent of a pension tax free, capped at 268,275 pounds, with a separate lump sum and death benefit allowance of 1,073,100 pounds in certain circumstances.
When will I be able to access my pension?
Normally from age 55, but the normal minimum pension age rises to 57 from 6 April 2028. People with a protected right in place before 4 November 2021, and members of the firefighters, police and armed forces schemes, are not affected.
Is a financial plan the same as an investment recommendation?
No. A plan sets out objectives, assumptions and a cash flow model. Where a product is recommended, that is a separate regulated personal recommendation and should come with its own written suitability report.
What does the Consumer Duty mean for me as a client?
It requires firms to put customers' needs first and to deliver good outcomes on products, price and value, understanding and support. It applied to open products from 31 July 2023 and to closed ones from 31 July 2024, and a firm should be able to explain how it meets it.
Sources
- GOV.UK — Individual Savings Accounts
- GOV.UK — Tax on your private pension contributions
- GOV.UK — Lump sum allowance
- GOV.UK — Increasing normal minimum pension age
- GOV.UK — Personal pensions: how you can take your pension
- FCA — Consumer Duty: information for firms
- FCA Handbook — COBS 6.1A: adviser charging and remuneration
Written by the LokalMatch editorial team. Last reviewed 22 September 2026. How we write and check our guides
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What affects the fees financial planners charge
Fees depend on the work involved and how the professional bills. We only publish fee ranges when they’re backed by real LokalMatch data or reliable sources. Until then, here’s what usually changes the fee:
- Scope and complexity of the work
- How the professional bills: hourly, flat fee or retainer
- Experience and seniority of the person doing the work
- Deadlines and how urgent the work is
- Third-party costs such as filing, registration or government fees
How to compare financial planners before you hire
- Check that they are licensed or registered for this work where you live, on the regulator’s public register.
- Look for experience with matters like yours, and ask who will actually handle your file.
- Ask how they charge before any work starts, and get the terms in writing.
- Compare two or three professionals before you decide.
- Be wary of anyone who guarantees a particular outcome.
Questions to ask financial planners before you hire
- Are you licensed or registered for this work, and with which body?
- Have you handled matters like mine before?
- Who will do the work, and who will I deal with day to day?
- How do you charge: hourly, a flat fee or a retainer?
- What is included in your fee, and what costs extra?
- Will you confirm the scope and fees in a written engagement letter?
- Do you carry professional liability insurance?
Licences and registration
This kind of work is often limited to licensed or registered professionals, and the rules depend on where you are. Ask which body they’re registered with, and check their status on that body’s public register before you hire.
Guides about financial planning
- ✦
Mortgage Brokers guide
A mortgage broker, which the FCA calls a mortgage intermediary, advises on and arranges regulated mortgage contracts for people buying or remortgaging a home.
Read guide - ✦
Commercial Mortgage Brokers guide
A commercial mortgage broker arranges property lending for businesses, investors and landlords: shops with flats above, warehouses, offices, care homes, pubs, portfolios of rental houses and land for development.
Read guide - ✦
Business Loan Brokers guide
A business loan broker finds and arranges borrowing for UK firms: unsecured term loans, secured loans, overdraft replacements, merchant cash advances and government-backed facilities.
Read guide